Our Team in 2018

Outreach Digital (OD) is run by highly determined volunteers from top brands, agencies and academia.

We collaborate during our free time. If you are interested in joining our team, speaking or mentoring, check our Volunteer @ OD page!

 

Christopher-Treshan Perera
Founder & Chairman

downloadChristopher was hired by American Express to transform its European digital marketing team. His ideas gained massive traction and were soon adopted across its global marketing, UX and analytics units. He developed these skills at viagogo, the Rothschild-funded online marketplace for concert/sport tickets, where he helped automate its PPC operations and profitably grow the business in 100+ markets. Chris also worked with Rolex and Tudor Watches to advise on the tech setup of their international online marketing. He enjoys integrating technology with business, strategy and making global teams work. In his free time he has built several community societies and meetup groups.

 

Kristina Donauskytė
Senior Development Officer

KDimageKristina’s background is in technology marketing, helping startups and scale-ups grow through digital marketing channels, spanning email, content, social media and brand communications. Kristina is passionate about the intersection between business, customers and digital technology which affords not just better customer experience but also drives commercial results. This is why she is currently focused on digital transformation and how it is changing businesses.

 

Jasmine Luk
Development & Marketing Officer

jasminelukJasmine is a Client Lead at Dunnhumby, helping consumer brands and clients grow business results and customer loyalty by delivering shopper insight solutions. Prior to this role, she was a Management Consultant at PwC, working with clients across different industries in Hong Kong and China, focusing on digital strategy, customer experience and project management. Jasmine is pursuing a Diploma in Digital Marketing at the IDM and is a Certified Public Accountant.

 

Cigdem Arslan
Core Events Officer

Chi

Cigdem (Chi) has been in the digital marketing field since 2009. She is specialized in advising startups and global established brands for their paid channel management (e.g. on Google, Facebook etc.), analytics tracking and conversion optimization. For Adwords campaign management, Google published two of her accounts’ success stories. In 2014, she led an investment process (data audit and reporting to investors) for an e-commerce startup where the company raised £1.2m in Istanbul, Turkey. She is currently working as a digital marketing consultant at Optibus Digital in London, where she manages the strategy building and implementation processes of international projects such as Land Rover BORN Awards.

 

Stefan Marcus
Core Events Officer

From Romania to Canada and now the UK, Stefan’s background has spanned the arts, biomedical science, and business. For the past five years, this diverse experience has enabled him to offer fresh perspectives serving the digital needs of global clients including Pfizer, GSK, Dove and the World Health Organization. Along the way, he developed his skills in data analysis, market research, project management, content marketing and social media listening. He’s passionate about brands and loves to get involved in anything creative. Currently, he’s exploring client-side life driving Tilda’s overall digital strategy and eating delicious rice. You can find him on the weekends at a gig or a film festival.

 

Roxana Hassel
Core Events Officer

rrrRoxana started in agency roles where she developed a strong PPC background. She is currently working in online gaming covering a wide spectrum of aspects from paid platforms management to mobile marketing, video, analytics, strategical coordination and project management. She has gained experience across European and Global markets and dealt with all aspects of PPC, SEO, Paid and Organic social media, Programmatic, Email, website and funnel optimization, Analytics and BI reporting.  She has also worked with offline channels such as TV ads, print, direct mail and events planning. Because she feels passionate about perpetually learning and sharing knowledge she joined ‘Outreach Digital’, where she helps like-minded people connect and increase shared learning in London’s digital community.

 

Fabrice Amand
Extra Events Officer

fabioFabrice has a PhD in Math and a Master of Science in Computing. The first half of his busy career was spent in technical project management in high tech companies. Then, the second half was dedicated to digital marketing and product management for the customer market. He is dual skilled in both marketing and technology which is rare and helpful.
Fabrice worked for more than 10 years at Orange (the French equivalent of BT) and was part of the team that helped to digitise the company. Orange was a technical company but over a period of a few years it became a customer oriented company.

 

Emma Chorley
Outside Partnerships Officer

EmHeadshotma works as a Senior Project Manager delivering IT projects for clients located in the UK and globally. After attaining her First Class Honours degree, Emma worked in project team for the NHS working on implementing IT systems into clinical and corporate services. She has gained Practitioner qualifications in PRINCE2, PRINCE2 Agile and Managing Successful Programmes in addition to Foundation qualifications in Agile & ITIL. She believes that a passion for technology and a solid foundation of technical knowledge of the systems and software being delivered to her clients has been the key to successful implementations. Emma was a finalist in the ‘Future CIO’ in the prestigious 2018 Woman in IT Awards.

 

Denise Turkova
Marketing Officer

DeniseDenise has nearly 10 years experience in marketing communications with clients who are mostly from Finance, IT, Healthcare and Entertainment. While deepening her knowledge in various online courses, attending professional events, she pursued a degree in marketing communications at Birkbeck, University of London. Recently she mainly collaborates with startups and local companies based in UK and Austria because she feels she can have bigger impact on their expansion and growth. Speaking about Denise’s free time, she enjoys organising vegans and climbing events and currently she’s planning to move to Asia as traveling is her big passion.

 

Lucia West-George
Marketing Officer

Od-luciaLucia West-George is a brand and marketing specialist at the Financial Times, working on multi-channel brand-building campaigns with a particular focus on social media. Lucia’s expertise includes brand management, strategy development, social media strategy and management, content management, email marketing, analytics, PR, offline and online advertising, and creative briefing. Lucia has a bachelor’s degree in Sociology and Social Policy from the University of Birmingham, and a Diploma in Professional Marketing from the Chartered Institute of Marketing.